TOC: Qual Mar Res
Introduction
Qualitative Market Research, 10(3)
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Relevant ARCategory: |
Just friends, good acquaintances or soul mates? An exploration of web site connectedness
–Amalia E. Maulana, Giana M. Eckhardt [] []
The consumer competence of young adults: a study of newly formed households
–Alice Grønhøj [] []
Customer empowerment in tourism through consumer centric marketing (CCM)
–Outi Niininen, Dimitrios Buhalis, Roger March [] []
Concept articulation and web research: a case study using quali-quant methods
–Howard Moskowitz, Samuel Rabino, Jacqueline Beckley [] []
Projective techniques for brand image research: Two personification-based methods explored
–Anouk Hofstede, Joris van Hoof, Natascha Walenberg, Menno de Jong [] []
Age is no barrier to wanting to look good: women on body image, age and advertising
–Helen Borland (née White), Selina Akram [] []
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