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TOC: J Fin Services Mar

Introduction

Journal of Financial Services Marketing, 11(4)

 : : : TOC

: : journals

 

Relevant ARCategory:  


May, 2007

Managing customer expectations in financial services: Opportunities and challenges
Jackie L M Tam [] []

Online conversion rates among Australian financial institutions: A qualitative exploration
Hernan Riquelme and Booi Hon Kam [] []

Generation Y: How cultural values can be used to predict their choice of electronic financial services
Robert Rugimbana [] []

Customer value exchange
Tyrone W Jackson [] []

Evaluating the operational and profitability efficiency of a UAE-based commercial bank
Hussein A Hassan Al-Tamimi and Ahmad M Lootah [] []

The effect of the Federal Reserve interest rate policies on the returns of commercial banks stocks
F Phillip Ghazanfari, Henry Charles Rogers and Paul Sarmas [] []

Practice Papers

Helping bank customers switch: A case study
Claire Matthews and David Murray [] []

The distance marketing of financial services – A UK overview
William Yonge and Rohan Massey [] []