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TOC: Industrial Mar Man

Introduction

Industrial Marketing Management, 36(3)

 : : : TOC

: : journals

 

Relevant ARCategory:  


April, 2007

Leveraging affiliations by marketing to and through associations
Abhijit Roy and Paul D. Berger [] []

Organizational learning in high-technology purchase situations: The antecedents and consequences of the participation of external IT consultants
Philip L. Dawes, Don Y. Lee and David Midgley [] []

Customer approaches to product development with suppliers
Thomas E. Johnsen and David Ford [] []

Perceptual difference of dependence and its impact on conflict in marketing channels in China: An empirical study with two-sided data
Nan Zhou, Guijun Zhuang and Leslie Sai-chung Yip [] []

Intraorganizational information and communication technology diffusion: Implications for industrial sellers and buyers
Paulina Papastathopoulou, George J. Avlonitis and Nikolaos G. Panagopoulos [] []

An investigation of the relationship between behavioral processes, motivation, investments in the service business and service revenue
Heiko Gebauer and Elgar Fleisch [] []

Leadership and organizational learning’s role on innovation and performance: Lessons from Spain
J. Alberto Aragón-Correa, Víctor J. García-Morales and Eulogio Cordón-Pozo [] []

Marketing resources and performance of exhibitor firms in trade shows: A contingent resource perspective
Li Ling-yee [] []

Quality assessment in a turbulent environment: The case of the stockfish industry
Tor Korneliussen, Pål A. Pedersen and Kjell Grønhaug [] []

Demand chain management-integrating marketing and supply chain management
Uta Jüttner, Martin Christopher and Susan Baker [] []

Leadership, the buying center, and supply chain performance: A study of linked users, buyers, and suppliers
G. Tomas M. Hult, Jr., David J. Ketchen and Brian R. Chabowski [] []