TOC: J Con Mar
Introduction
Journal of Consumer Marketing, 24(2)
 : : : TOC
: : journals |
Relevant ARCategory: |
The de-marketing of smokeless tobacco for harm reduction
–Michael L. Capella [] []
Measuring consumer satisfaction with consumer protection agencies: some insights from Saudi Arabia
–Salem M. Al-Ghamdi, M. Sadiq Sohail, Abdulaziz Al-Khaldi [] []
An inquiry into the factors that impact on consumer appreciation of a board game
–Alain d’Astous, Karine Gagnon [] []
Exploring consumer lying in information-based exchanges
–Daniel R. Horne, Patricia A. Norberg, A. Cemal Ekin [] []
Consumer attitudes and behaviors associated with direct-to-consumer prescription drug marketing
–Michael Friedman, James Gould [] []
Choosing the right tools for your relationship banking strategy
–Rick Ferguson, Kelly Hlavinka [] []