TOC: J Con Behaviour
Introduction
Journal of Consumer Behaviour, 6(1)
 : : : TOC
: : journals |
Relevant ARCategory: |
2007
If not now, when?
–Andrea Davies, James Fitchett [] []
Compared to whom? The impact of status on third person effects in advertising persuasion in a South African context
–Sonya A. Grier, Anne M. Brumbaugh [] []
Extending the brand image on new products: the facilitative effect of happy mood states
–Rainer Greifeneder, Herbert Bless, Thorsten Kuschmann [] []
Consumer recycling: role of incentives, information, and social class
–Easwar S. Iyer, Rajiv K. Kashyap [] []
An exploratory study of consumer style: country differences and international segments
–John A. McCarty, Martin I. Horn, Mary Kate Szenasy, Jocelyn Feintuch [] []
Purchasing decisions in non-traditional households: the case of lesbian couples
–Robert E. Wilkes, Debra A. Laverie [] []