TOC: Intl J Bank Mar
Introduction
International Journal of Bank Marketing, 25(1)
 : : : TOC
: : journals |
Relevant ARCategory: |
2007
Youth based segmentation in the Malaysian retail banking sector: The relationship between values and personal e-banking service preferences
–Robert Rugimbana [] []
It’s the economy stupid: modelling financial product purchases
–L. Tang, L.C. Thomas, S. Thomas, J-F. Bozzetto [] []
Price sensitivity as an indicator of customer defection in retail banking
–Teemu Santonen [] []
Being new-customer friendly: determinants of service perceptions in retail banking
–Brandon Roberts, Randall C. Campbell [] []