ISBM Award Winners
Introduction
Rui Wang and Stefan Worm have won business marketing doctoral support awards from the Institute for the Study of Business Markets
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Date: Fri, 16 Feb 2007 17:30:49 -0500
From: "Gary W. Holler" <gwh3@psu.edu>
ISBM Announces Doctoral Support Award Winners
Winners have been named in the sixteenth annual Institute for the Study of Business Markets (ISBM) Business Marketing Doctoral Support Award Competition. This year there were two winners; each named ISBM Business Marketing Doctoral Fellows.
Research Award Winners:
Rui Wang of The Pennsylvania State University
"Unraveling Marketing and Sales Leadership Experience in Business-to-Business Markets: A Social Network Perspective"
Advisor: Rajdeep Grewal
Stefan Worm of the University of Kaiserslautern
"The Role of Brand Pull in Creating Value in Business Markets"
Advisor: Freidhelm W. Bliemel
The ISBM received a total of forty entrants from which fourteen finalists were selected. The winners were selected from the finalists. Winners receive up to $7,500.00US in support of their research. The Institute for the Study of Business Markets will again sponsor this competition in 2007. For information about the competition, email the ISBM at ISBM@psu.edu or visit the web site for 2007 Competition Information.
The Institute for the Study of Business Markets, located in the Smeal College of Business at the Pennsylvania State University, is a leading center for research, education, and interchange in business-to-business marketing and sales. The Institute is connected to the largest global network of field researchers, thought leaders, and working practitioners in business-to-business marketing. The Doctoral Support Award is one of the ways the ISBM supports promising academic research. For more information, visit www.isbm.org.
Gary W. Holler
Business and Services Manager
ISBM
484 Business Building
University Park PA 16802-3603
814 863 2782
814 863 0413 Fax