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Product and Service

Introduction

Integration of Product and Service Hybrid Value Creation, a special issue of Wirtschaftsinformatik edited by Helmut Krcmar and Joerg Becker; Deadline 1 Aug 2007

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Date: Sat, 27 Jan 2007 06:58:00 +0100
From: Jan Marco Leimeister <Leimeister@in.tum.de>

WIRTSCHAFTSINFORMATIK (Germany’s leading IS journal publishing top level papers in English and German) cordially invites international submissions to this special issue:

Integration of Product und Service  Hybrid Value Creation

Industrial competition is facing a paradigm shift: Borders between physical products and services are dissolving. Profit margins of physical products are decreasing while profit margins of corresponding services are rising. Service companies, themselves, are facing more and more competition. As a reaction to this, physical products, software and services are being offered more and more as interwoven packages. Such hybrid solutions are often designed from scratch as intelligently interlocked bundles of physical product, software, and services (a frequently quoted example from the B2C-area is the packaging of Apples IPod, its ITunes Software and the IStore, etc.). Significant effort is dedicated to the smooth integration of components into such packages with the intent of creating a single source solution that foils competitors from entering into the market or avoiding the break-up of such solutions. The current state-of-the-art in product-, software- and service science shows a conceptual and an empirical gap in understanding these hybrid solutions. We need sound empirical data on the fundamentals of hybrid value creation in general as well as methods, models and tools for the design, delivery, commercialization and life cycle management of combined product- and service bundles.

The objective of this special issue of WIRTSCHAFTSINFORMATIK is to provide a comprehensive overview of the state-of-the-Art in product-& service bundles. Problems and limitations as well as potentials and new process models, methods and tools are of special interest.

Relevant topics for contributions from academic research and business practitioners include (but are not limited to):

  • Theoretic and empirical foundations of hybrid value creation
  • Methods, (reference-)models and tools for hybrid value creation
  • Economic and managerial aspects of product-& service bundles
  • Strategies for hybrid value creation
  • Services and architectures for hybrid value creation
  • Hybrid value chains and value creation ecosystems
  • Technical and organisational design
  • Success and failure factors of product-& service bundles
  • User acceptance of hybrid solutions in different industries
  • Process models and approaches for hybrid value creation
  • The role of standardisation for hybrid value creation

Submission

Please submit contributions by 2007-08-01 to Prof. Dr. Helmut Krcmar (krcmar@in.tum.de). Please adhere to the formal requirements of the WIRTSCHAFTSINFORMATIK journal. Contributions must not exceed nine print pages; this corresponds to ca. 45.000 characters (including blanks), minus 5.000 characters per page for figures. Both German and English language, electronic submissions in Word or RTF format will be accepted for review.

All papers will be reviewed double-blind by several referees with regards to relevance, originality, and research quality. In addition to the editors of the  WIRTSCHAFTSINFORMATIK journal and those of this special issue, distinguished national and international professionals with scientific and practical backgrounds will be involved in the review process. Complementary articles covering this special issue’s topics are also more than welcome for other columns of the WIRTSCHAFTSINFORMATIK journal, e.g. for WI  State-of-the-Art, WI  Keyword, WI  Innovative Product, WI  Interview, and Read for you and surfed for you. Please send those articles directly to the editor of the WIRTSCHAFTSINFORMATIK journal.

Important dates

Submission deadline: 2007-08-01
Submission feedback to authors: 2007-10-01
Submission of revised manuscripts: 2007-12-01
Revision feedback to authors: 2008-02-01
Submission of second revisions: 2008-03-01
Publication of the special issue 3/2008: Mid June 2008

Editors of the Special Issue:

Prof. Dr. Helmut Krcmar
Chair for Information Systems
Technische Universitaet Muenchen
85748 Garching b. Muenchen, Germany
E-Mail: krcmar@in.tum.de

Prof. Dr. Joerg Becker
ERCIS – European Research Center for Information Systems
Universitaet Muenster
Leonardo-Campus 3
48149 Muenster, Germany
E-Mail: becker@ercis.de
http://www.ercis.de