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China Marketing Association of Universities

Introduction

Harbin, China, 20-22 July 2007; Deadline 1 Mar

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Date: Wed, 29 Nov 2006 21:54:32 -0800 (PST)
From: lin qiu <lqiu@giccinternational.com>

International Session
China Marketing Association of Universities – 2007
July 20-22,  2007
Harbin University of Commerce
Harbin, China

Organized by

China Marketing Association of Universities
Harbin University of Commerce
Monash University, Department of Marketing
Victoria University, School of Applied Economics
GICC International Marketing and Business Centre

The purpose of the conference is to stimulate research and to make research cooperation with researchers in marketing and business. There will be more than 200 academics from universities in China and worldwide. It is a venue to exchange academic ideas and make research cooperation. The latest development and newest methodologies in marketing and business applications of special interest.

Call for Papers

Topics of Interest

  1. Global and Cross-cultural Marketing
  2. Consumer Behaviour
  3. Marketing Research
  4. Marketing  Branding, Product Management
  5. E-Commerce and Technology
  6. Marketing Strategy and Management       
  7. Retailing and Pricing Track
  8. Marketing Education and Teaching Innovation
  9. International Business and Management

Paper Submission and Review Process

Participants wishing to present a paper should submit an abstract of about 250 words by 1 March 2007 to the Program Committee. Abstracts should state clearly the purpose, results and conclusions of the work to be presented in the final paper. Paper should include authors’ full name, affiliations, mailing address, telephone, fax numbers and e-mail address. All abstracts will be blind referred by two reviews. Authors will receive feed back by 30 March 2007. Full paper must be submitted by 20 May 2007.

Abstract

Interested participants are asked email an abstract to Lily Qiu (lqiu99@hotmail.com and lqiu@GICCinternational.com) by 1 March 2007. Please email a file (in MS WORD 95-2000) as attachment containing the following:

  • Titles
  • Name(s),position and institution affiliation
  • Email address (or postal address if you do not have email)
  • Short paragraph biography
  • Text of abstract (no more than 250 words)
  • Relevant theme
  • Final papers

Final papers are to submitted by 20 May 2007. Files should be emailed as an attachment to Lily Qiu (lqiu99@hotmail.com and lqiu@GICCinternational.com) in MS Word format  (95-2000) and should include the following:

  • Titles
  • Name(s),position and institution affiliation
  • Email address (or postal address if you do not have email)
  • Short paragraph biography
  • Text of paper (5000-8000)
  • Relevant theme
  • Presentations

Speakers will have 30 minutes for their presentations including discussion. All speakers are required to register for conference. All presentation should be in MS Powerpoint (95-2000).