Principles of Marketing Syllabi
Introduction
Robert Tamilia and Sophie Veilleux request undergraduate principles of marketing syllabi as part of a project analyzing course outlines
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Date: Wed, 2 Aug 2006 10:38:43 -0400
From: "Robert Tamilia" <tamilia.robert@uqam.ca>
Dear Colleagues:
We are doing a research project on the principles course in marketing at the undergraduate level. Our project requires us to analyze course outlines. We have already consulted the ÂÜÀòÉç¹ÙÍø’s website but we would need a larger sample of recent syllabi from you.
We would greatly appreciate it if you could send us by email at either of our addresses below a copy of your most recent syllabus for the introductory marketing course. If you prefer to delete your name to the outline, that will be fine with us.
The main focus of our interest is on the course description, topics covered, reading assignments, etc.
If you need more information, please do not hesitate to contact us.
Thank you very much for your cooperation.
Dr. Robert D. Tamilia
Professor of Marketing
University of Quebec at Montreal
tamilia.robert@uqam.ca
Sophie Veilleux
Ph.D. Candidate in Business Administration
University of Quebec at Montreal
veilleux.sophie@courrier.uqam.ca
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