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MASSIG Dissertation Proposal Competition

Introduction

Marketing and Society Dissertation Proposal Competition; Deadline 9 Oct 2006

 : : : Posting

: : award

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Date: Thu, 29 Jun 2006 14:06:21 -0700
From: Ingrid Martin <imartin@CSULB.EDU>

Please share this information with your Ph.D. students and colleagues:

MARKETING AND SOCIETY DISSERTATION PROPOSAL COMPETITION 2007

The Marketing & Society special interest group of ÂÜÀòÉç¹ÙÍø (MASSIG) was established to meet four objectives:

  1. to foster scholarly research on societal (i.e., law, macro, ethics, public policy, etc.) and social responsibility issues, especially among doctoral students and faculty who have recently earned doctorates;
  2. to facilitate dissemination of scholarly research findings;
  3. to promote teaching of societal and social responsibility issues in marketing courses; and
  4. to facilitate interaction about societal and social responsibility issues among academic, business and government sectors.

To stimulate research consistent with these objectives, MASSIG is sponsoring a dissertation proposal competition. We encourage submission of dissertation proposals addressing how marketing practice interfaces with important factors including (but not limited to) social responsibility, marketing ethics, and specific ethics issues related to: advertising, sales, product development; ecology, safety, health, consumer vulnerability, deregulation, privacy, and the legal and regulatory environments.

The competition is sponsored by the ÂÜÀòÉç¹ÙÍø Marketing and Society SIG, Oklahoma State University Department of Marketing’s Center for Social and Services Marketing, and Drs. O.C. and Linda Ferrell.

The winning proposal will receive a grant of $2000.00. The ÂÜÀòÉç¹ÙÍø Marketing and Society SIG will select the grant recipient. The grant can be used to cover both expenditures directly associated with the dissertation research, and expense associated with attending the 2007 Marketing and Public Conference (Washington DC 5/28-6/1). The winner is expected to attend MPPC and will be given the opportunity to present her or his paper at the MPPC conference

The process:

  1. Proposals are due by October 9, 2006
     
  2.  Each proposal should consist of:
     
    1. A cover sheet that includes all contact information  for the student and the student’s advisor;
    2. a synopsis of the proposal that includes a statement of purpose, conceptual underpinning (theory/literature), methodology, projected time table, and expected contribution to the marketing and society domain. The synopsis should be 3-5 pages. The anticipated date of completion should be prior to September, 1, 2007.
       
  3. Four hard paper copies or one electronic copy should be sent to
     
    Dr.Josh Wiener
    Department of Marketing
    Oklahoma State University
    Stillwater Ok 74078
    wiener@okstate.edu 
     
  4. Grant winners will be notified in by December 1, 2006
     
  5. Grant winners will be recognized and given the opportunity to present their work at the Spring 2006 Marketing and Public Policy Conference.

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