This award honors the best Journal of Interactive Marketing article published in a given calendar year.
Eligibility
An article will be eligible for the award in the calendar year following its publication in Journal of Interactive Marketing. Editorials, commentaries, or other invited articles are not eligible for this award.
Process
- A vote by Journal of Interactive Marketing‘s Editorial Review Board, Associate Editors, and Advisory Committee members is conducted on all eligible articles. Each voter can select up to five articles.
- Articles receiving the highest number of votes are selected as finalists, with the final number dependent on the distribution of the votes. Typically, no more than five finalists are selected.
- The JNM Editors form a committee that may consist of past JNM Editors, Advisory Board members, and/or senior AEs.
- The award committee makes the final award selection and notifies the ÂÜÀòÉç¹ÙÍø, who announces it to the marketing community.
Recognition and Benefits
The award is presented at the upcoming .
ÂÜÀòÉç¹ÙÍø Foundation
As the philanthropic arm of the ÂÜÀòÉç¹ÙÍø, the ÂÜÀòÉç¹ÙÍø Foundation champions individual marketers who are making an impact in our profession and community. We recognize marketing visionaries who have elevated the field, and we support the next generation of marketers who will transform the profession.
Previous Recipients
2024
German Zenetti and Koen Pauwels
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2023
Elisa Montaguti, Sara Valentini, and Federica Vecchioni
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2022
Bianca Harms, Janny C. Hoekstra, and Tammo H. A. Bijmolt
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2021
Timothy J. Halloran and Richard J. Lutz
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2020
Lena Hoeck and Martin Spann
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2019
Nadine Schröder, Andreas Falke, Harald Hruschka, and Thomas Reutterer
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