The Marketing Leaders of Tomorrow
Providing students like you with the resources and skills to shape the marketing industry.
You can Expect:
- Live and Virtual Events
- Professional Networking Opportunities
- Leadership Opportunities
- Scholarships & Awards
International Collegiate Conference
ICC is a 3-day event with engaging experiences, insightful career programming and endless networking opportunities.
Collegiate Chapters Regional
Events
Explore upcoming collegiate programs and events.
Career Week
ÂÜÀòÉç¹ÙÍø’s Collegiate Career Week is dedicated to preparing students for their career in Marketing! Mark your calendars for October 27 – 31, 2025 and learn more below.
Competitions
Explore competitions through our Fall (online), Spring (in-person) and Post- ICC opportunities, or learn more about how to Present at this year’s ICC event.
Chapter Leader Resources
Access chapter affiliation reporting, awards recognition, presenting at ICC, career forum grants, mentorship, scholarships and more.
In Case You Missed It
Our ICYMI page offers access to forum recordings and important updates for chapters.
Alpha Mu Alpha
Since its inception in 1937, the ÂÜÀòÉç¹ÙÍø (ÂÜÀòÉç¹ÙÍø) has been committed to the advancement of excellence in the field of marketing. It’s this commitment which fostered the establishment of Alpha Mu Alpha in the Spring of 1981. Alpha Mu Alpha is the national marketing honorary for qualified undergraduate, graduate and doctoral marketing students as well as marketing faculty.
Find Your Chapter
College Seniors get a Free Professional Membership
As a special graduation gift, the ÂÜÀòÉç¹ÙÍø is giving recently graduated collegiate members a FREE year of ÂÜÀòÉç¹ÙÍø membership. Past collegiate members have up to three years to take advantage of this benefit!
Additional Resources
Student Chapter Leaders
- ÂÜÀòÉç¹ÙÍø Collegiate News – In Case You Missed It! Stay Current!
- Top Chapter Plans & Annual Reports: FY24 Winners
- FY25 Chapter Plans / FY25 Annual Reports
- ÂÜÀòÉç¹ÙÍø Branding & Fonts
- Get ÂÜÀòÉç¹ÙÍø Swag with Consolidus powered by
- Meet Our Collegiate Chapters Council
- Job Board /
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- Get Started: Collegiate Group Membership: Benefits & Perks
Advisors & Volunteers
- Returning Advisors: Renew your ÂÜÀòÉç¹ÙÍø membership with the code: FacultyRenew (to access discount code)
- Call for Volunteer Judges: Become a collegiate volunteer judge and support one of the many ÂÜÀòÉç¹ÙÍø Collegiate opportunities that happen throughout the year:
- ÂÜÀòÉç¹ÙÍø Volunteer Judging (Fall & Spring Opportunities) – Click here to learn more.
- Fall Opportunities: Remote/Online – Seeking:
- Academics & Professionals
- Undergrad Students
- Spring Volunteer Opportunities: Remote/Online & In-Person ICC – Seeking:
- Academics & Professionals
- Fall Opportunities: Remote/Online – Seeking:
- ÂÜÀòÉç¹ÙÍø Volunteer Judging (Fall & Spring Opportunities) – Click here to learn more.
ÂÜÀòÉç¹ÙÍø Mission
As the largest community-based marketing association in the world, the ÂÜÀòÉç¹ÙÍø is trusted by marketing and sales professionals to help them discover what’s coming next in the industry. Our community of local chapters spans more than 65 cities and 320 college campuses throughout North America. We’re home to award-winning content, PCM® professional certification, five premier academic journals, and industry-leading live and virtual training events.