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Winning the Lottery: How Immigrant Marketers Become American Marketers

Winning the Lottery: How Immigrant Marketers Become American Marketers

Hal Conick

There鈥檚 a one-in-three chance at success for foreign marketers who want to chase the American Dream.

Worry set in for Polina Haryacha. She had two marketing degrees from Ukraine鈥攁 bachelor鈥檚 and a master鈥檚鈥攁 marketing certificate from UCLA and a marketing job in America that she loved, but lawyers told her there was a 50-50 chance she鈥檇 be forced to leave the U.S.

鈥淚 got really sad because I liked the job, and I wanted to stay here,鈥 she says. 

Haryacha鈥檚 coin-flip odds to stay stateside came because of the . Her attorney, , received an expansive request for evidence from U.S. Citizenship and Immigration Services (USCIS) that asked why Haryacha鈥檚 role as a marketing product manager should be considered a 鈥渟pecialty occupation鈥 that requires 鈥渢echnical or theoretical expertise,鈥 all H-1B requirements. Haryacha鈥檚 heart sunk; 鈥淚t was really bad,鈥 she says, figuring the request meant her chance of staying had dropped. 

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Hal Conick is a freelance writer for the 萝莉社官网鈥檚 magazines and e-newsletters. He can be reached at halconick@gmail.com or on Twitter at @HalConick.