Free Webinar: Differentiate Your Higher Education Programs with ÂÜÀòÉç¹ÙÍø Certifications
Help your students build strong skill endorsements by getting your program accredited by global authorities in marketing. This will increase the value of your program for students and elevate the worth of your graduates in the eyes of their prospective employers.
Join us for an exclusive webinar October 14, 2025 where we discuss how integrating ÂÜÀòÉç¹ÙÍø Marketing Certifications into your curriculum can elevate your competitiveness in the market and increase your students’ employability.
Digital
Marketing
Students who complete this program will achieve dual industry certifications:
- Associate Professional Certified Marketer® (PCM®) Digital Marketing from the ÂÜÀòÉç¹ÙÍø
- Certified Digital Marketing Associate (CDMA) from Digital Marketing Institute
Marketing Management
Depending on the pathway you choose, students can earn either:
- Associate Professional Certified Marketer® (PCM®) Marketing Management from the ÂÜÀòÉç¹ÙÍø
- Professional Certified Marketer® (PCM®) Marketing Management from the ÂÜÀòÉç¹ÙÍø
Don’t miss this opportunity to revolutionize your programs and pave the way for student success.
Can’t attend the event but have an interest in learning more? Register anyway! The session will be recorded and available for 90 days.
Or, complete our University Accreditation request form and a member of our team will reach out to discuss your specific program needs.
Molly Soat
Vice President of Professional DevelopmentAs the Vice President of Professional Development, Molly oversees a team of production, instructional design, and programming experts that strategize, curate, and create experiences to drive employable skills and personal growth for the marketing community.
She leads the ÂÜÀòÉç¹ÙÍø’s portfolio of Professional Certified Marketer® certifications, including the ÂÜÀòÉç¹ÙÍø/CMI Content Marketing PCM®. In her 13-year tenure at the ÂÜÀòÉç¹ÙÍø, Molly has also served in creative and leadership roles for the ÂÜÀòÉç¹ÙÍø’s in-person conferences and its practitioner publication, Marketing News. Prior to her work at the ÂÜÀòÉç¹ÙÍø, Molly was the editor of magazines spanning business and architectural-design verticals.
Edessa Polzin
Director of Strategic PartnershipsEdessa leads the ÂÜÀòÉç¹ÙÍø’s enterprise growth by forging strategic partnerships and delivering corporate training solutions. Her focus is on high-value, long-term opportunities while building a scalable and impactful enterprise business unit.