Attention Collegiate Community:
Details for the 2026-2027 ÂÜÀòÉç¹ÙÍø Competition Season – including competition guidelines, judging rubrics, sign-up forms and prize outlines will be released in late Summer/early Fall 2026.
To help you prepare, information from the past season is provided below for general reference only. Important details will be updated in the months ahead, so watch your inbox for 2026-2027 competition details!
As a gentle reminder, please make sure all incoming chapter leaders & e-board members are listed in your Chapter’s Community Admin Portal to ensure they receive important announcements and competition updates from the ÂÜÀòÉç¹ÙÍø.
Competition Objectives
Design and create at least two digital marketing outputs based on a digital marketing brief. Showcase your creativity, skills and ability to develop digital marketing outputs while employing differentiating factors and justifying your work.
Competition Sponsor
Competition Sponsor
ÂÜÀòÉç¹ÙÍøt Sponsor – Coming Soon
Join us in shaping the future of marketing – become an ÂÜÀòÉç¹ÙÍø partner today! .
Competition Process
- Sign up when enrollment opens.
- Note: This is a team competition, with teams of 3-5 students.
- Only 50 team spots available on a first-come, first-served basis, one team per chapter.
- Participants must be registered for the 2027 ÂÜÀòÉç¹ÙÍø International Collegiate Conference (ICC).
- Note: Even if your chapter is still in the process of paying for ICC registration, you can sign up for the ICC competitions. All competition participants will be verified and confirmed before securing a competition spot.
- Once teams and members are verified, participants will receive a confirmation email with further details.
- At ICC, the competition will be a 2-hour session where your team works together to create two digital marketing outputs based on a digital marketing brief to be provided on site at the competition.
- Each competing student must provide and bring their own laptop, fully charged.
- Note: Power strips or electrical outlets will not be available. It is the responsibility of the participating chapters and their members to ensure their team has the necessary technology powered up to compete.
Entry Requirements
- Exclusively open to undergraduate students
- Each ÂÜÀòÉç¹ÙÍø Collegiate Chapter may register only one team, consisting of 3-5 students, to compete
- Students competing are required to be in-person at the ÂÜÀòÉç¹ÙÍø International Collegiate Conference (ICC)
- Faculty advisors will not be allowed in the competition room
How is the Competition Judged?
Your team will be evaluated by a panel of session partners and volunteer judges using the evaluation criteria designated for the competition.
- Planning
- Extent to which Addresses Challenge (up to 25 Points)
- Application of Digital Marketing Concepts (up to 25 Points)
- Output 1 (One)
- Conceptual Development (up to 25 Points)
- Relevant Content, Engagement, Call to Action (up to 25 Points)
- Visual Direction/Creativity/Design/Aesthetics (up to 25 Points)
- Application of Differentiating Factors (up to 25 Points)
- Output 2 (Two)
- Conceptual Development (up to 25 Points)
- Relevant Content, Engagement, Call to Action (up to 25 Points)
- Visual Direction/Creativity/Design/Aesthetics (up to 25 Points)
- Application of Differentiating Factors (up to 25 Points)
Competition Prize – In-Person
One chapter team will be awarded per placement:
- 1st Place – $200 (One Team and Certificate)
- 2nd Place – $100 (One Team and Certificate)
- 3rd Place – $50 (One Team and Certificate)
- 4th Place – Honorable Mentions Certificate (One Team)
- 5th Place – Honorable Mentions Certificate (One Team)