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How to Write a Strategic Plan

Online | 2 Hours

  • Strategic planning, models and where to start
  • Vision, business issues and strategies
  • Initiatives and actions

Who Should Attend?

  • Brand and marketing managers, directors, VPs/GMs who own/write/update/implement strategic plans for a brand or business unit (client-side marketing/business leaders)
  • CxOs (e.g., CEO, CMO, COO, CFO) who collaborate on an overall company/corporate strategy
  • Agency strategy/client management/business development roles who want to grow their agency and become better strategic partners for their clients
  • Small business owners who want a framework to create a growth plan for their own business

What’s Included?

  • 2 hours of live instruction starting at 10:00 a.m. CT
  • Interactive Q&A and Group Discussions
  • Access to recording and resources for three months